Blog > Marketplace News > Lazada Seller in Malaysia to Get Smarter Customer Service with LISA Starting July 30

Lazada Seller in Malaysia to Get Smarter Customer Service with LISA Starting July 30

Erra 24 Jul 2025 06:28ENCopy link & title

Lazada is rolling out a major upgrade to its smart customer service tool, LISA (Lazada Intelligent Service Assistant), designed to help merchants improve their store performance with faster, smarter responses. Starting July 30, 2025 (or August 6, 2025 for the Thailand site), the LISA feature will be automatically activated for all sellers free of charge.

This latest upgrade is part of Lazada’s ongoing effort to improve post-sales efficiency and buyer satisfaction through AI automation. With minimal effort from sellers, LISA is now even more capable of handling a high volume of inquiries with accurate and instant replies.
 

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What’s New with Lazada Intelligent Service Assistant (LISA)?

Once LISA is turned on, it gives Lazada sellers three big advantages that can help improve sales and customer experience:

You could get 20% more sales

LISA can automatically answer buyer questions about your products using smart, personalised replies. When shoppers get quick and helpful answers, they’re more likely to buy, especially during busy sale seasons.

Your customer satisfaction could go up by 20%

LISA replies within seconds, even if you’re offline. It can handle common questions like “Where’s my order?” or “What size is this?” quickly and correctly. This helps reduce customer complaints and keeps buyers happy.

You don’t need to set anything up

Unlike other auto-reply tools, LISA works automatically, no need to write your own messages or train the system. It uses AI to reply as if you had a whole team of support staff answering questions for you, 24/7.
 

Lazada Malaysia seller Lisa


Why This Update Is Important for Lazada Sellers

On Lazada, how fast and accurately you reply to buyers really matters. If your replies are slow or unclear, it can lead to:

  • Bad reviews

  • Low chat performance scores

  • Lost sales

But with LISA replying for you, you can:

  • Save time: LISA handles questions so you can focus on packing orders, updating products, or planning promotions.

  • Reply faster: Even if you’re busy or offline, LISA can respond immediately.

  • Turn interested shoppers into actual buyers: Quick answers help customers decide to buy.

  • Give consistent, professional replies: LISA answers the same way every time, no spelling errors or delays.

No matter if you’re a small seller or managing hundreds of products, LISA helps you deliver better customer service without hiring extra staff.

How Lazada Sellers Can Activate or Manage LISA

LISA will be automatically turned on for you, you don’t have to do anything.

But if you want to check or control it yourself, you can:

Go to:
Lazada Seller Center > Settings > Auto-reply > Enable LISA > Switch

This means you’re still in full control. You can turn it on or off anytime you want, while still enjoying all the benefits of AI automation when it’s active.
 

Lazada Malaysia seller Lisa2


Combine LISA and BigSeller for Full Lazada Automation

With the upgraded LISA smart assistant, Lazada sellers in Malaysia can now serve buyers faster, improve store ratings, and drive more conversions, all without extra work. And when paired with a powerful eCommerce tool like BigSeller, you can take your store automation even further.

From syncing orders and updating stock to managing customer reviews and bulk editing product info, BigSeller helps Lazada sellers save time and scale faster.

Try BigSeller for free today and claim your VIP trial coupon to unlock premium features.

Follow our WhatsApp Channel for more tips on boosting your Lazada performance with smart tools and updates like LISA.
 

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BigSeller-Blog Writer: Erra
Erra is a skilled professional with over five years of experience in SEO optimisation, specialising in the Malaysian ecommerce industry. She is known for her expertise in market trends and consumer behaviour, as well as her ability to create tailored store operation tutorials to improve operational efficiency and foster growth.